Hey, New York, The Waldorf's a Steal!
New Yorkers have long had a soft spot for The Waldorf-Astoria. Glamorous and storied, the hotel has loomed as a pinnacle of luxury in a town teeming with such.
But is it possible that the hotel where Al Pacino “Hoo Ha’ed!” in Scent of a Woman and where King Jaffe Joffer (played by James Earl Jones) stayed in Coming to America is now one of the better discounts for upscale lodging?
For an upcoming August weekend, the Waldorf was offering deluxe rooms for $289 a night. When compared with the new designer hotels that have sprung up in recent years, that rate is, indeed, a steal.
That same weekend, the Mercer Hotel, where Russell Crowe famously erupted at a hotel employee, rooms are going for $530 a night. At the recently re-designed Gramercy Park Hotel, the lowest room rate is $545 a night. Not to be outdone, Hotel Gansevoort, which boasts a pool on the roof and is in walking distance to some of the more exclusive nightspots in the city, has rooms starting at $591 a night.
These newer boutique hotels are charging rates nearly twice the average for Manhattan hotels overall (about $270, according to PKF Consulting), while the Waldorf's charging just a smidge above average. And this is during one of the busiest months of the year for tourism.
So, what gives?
“Every hotel and sales manager looking at requirements for guests arriving and room supply will gear the rate to maximize the occupancy,” Stanley Turkel, a New York-based hotel consultant, told The Observer.
Mr. Turkel was adamant that it was not a sign that the historic hotel is losing popularity.
“It is still one of the pre-eminent hotels in the country,” he said. “There may be travelers looking for more lifestyle hotels, like the Schrager hotels and the Gansevoort, but business and leisure travelers still love to stay there.”




















I. Shrager is a convicted felon. Don't believe a word he says.
Ian Schrager did not develop the Gansevoort, nor does he own any stake in it at all. Check your facts, WSA Managment owns ans developed it, and the entire brand.
He didn't say Schrager owns the Gansvoort, he said "like the Schrager hotels AND the Gansevoort." Read it again, buddy.
Schrager did Gramercy Park Hotel, not Gansevoort. TRE needs fact checkers...bigtime.
Schrager did not delevop the Gansevoort and is indeed a convicted felon as are many of his biz partners (e.g. Jeffrey Chodorow). Schrager did time for tax evasion related to Studio 54.
In July I spent four wonderful nights at the Waldorf at a deep discounted rate and the room and service were superb and it could easily compare with the Oriental in Bangkok.