Look out, Pat Kiernan! The world of round-the-clock local New York news channels is about to get a whole lot more competitive.

According to The New York Times’ Bill Carter, NBC Universal is planning to start a 24-hour local news channel, to be called … “New York’s Newschannel.”

More from the Times:

NBC’s plan calls for rebuilding Channel 4’s newsroom and melding its content closely with the coming news channel, the existing local Web site, and out-of-home video displayed in locations like gas pumps and back seats of taxicabs. NBC will even take WNBC’s name off its local news Web site, simply calling it NBC New York. The channel will be shown on the digital tier of cable systems in the New York area, including Time Warner, Cablevision and Comcast. It is expected to begin in November.